To be perfectly honest, I LOVED this commercial (and it totally brought me to tears).
It’s refreshing to see the ‘start’ of someone’s journey instead of the end and I was fist pumping long after it aired. Anyone who’s ever had to overcome obstacles to get to where they want to be knows what it’s like when it’s ‘hard’. When you’re not the ‘fastest’. When every step feels like a mile. I think a lot of people can relate to this ad, and it’s a refreshing break from Nike’s usual fitspo.
But some are questioning whether or not Nike is exploiting Nathan (the 12 year old in the ad) and there’s been a fair share of trolls making fat shaming comments on YouTube (adults making fun of a 12 year old. Well done assholes). I guess it’s how you choose to see it that really matters.
I just love Nathan. I think he’s ‘great’. I choose to see this ad as motivational and inspiring. :)
Thoughts? Love the ad? Hate the ad?